Matchroom Boxing is set to review its relationship with UFC star Conor McGregor following a recent civil court verdict against him.
The boxing promotion company, which partnered with McGregor’s Forged Irish Stout last May, joins several other brands reconsidering their ties with the Irish fighter.
On Friday McGregor was ordered to pay nearly €250,000 (£208,000) in damages after a jury found him liable of assaulting Nikita Hand.
Following the news Eddie Hearn has confirmed his company will look at the partnership with McGregor’s outfit.
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‘We gotta digest all the information which is coming out thick and fast,’ Hearn told Pro Boxing Fans. ‘And we have a responsibility to look at all our partnerships.
‘And we’ll do that in the immediate future and decide as a business what we’re gonna do.’
Earlier other companies had cut ties with the MMA star including Proper 12 who released a statement.
“Since 2021, Proximo Spirits has been the 100pc owner of Proper No. 12 Irish Whiskey,” the statement read. “Going forward, we do not plan to use Mr. McGregor’s name and likeness in the marketing of the brand.”
